@Book{232426929,
author="Rogers, Everett M.
and Shoemaker, F. Floyd",
title="Communication of innovations: a cross-cultural approach",
year="1971",
edition="2. ed.",
publisher="Free Press [u.a.]",
address="New York",
keywords="Sozialer Wandel; Innovation; Soziales Verhalten; Tradition; Kultur; Soziale Norm",
contents="Literaturverz. S. 388 - 466",
note="Everett M. Rogers with F. Floyd Shoemaker",
note="Literaturverz. S. 387 - 466",
note="First ed. of this book by Everett M. Rogers was published ``Diffusion of innovations''",
note="Massenents{\"a}uert 2015 DE-18 pdager DE-18-308",
language="English"
}